01
Licensed edition
Organise SURMAT in your country under a franchise licence.
- Full use of the SURMAT brand and format
- Nine-district floor plan and material taxonomy
- Your edition on this platform, in nine languages
Partnership opportunity
Bring SURMAT to your country
SURMAT is built to travel. Event agencies, trade associations and chambers of commerce can take the format to their market — with our brand, platform, exhibitor network and playbook behind them.
Apply to become a partnerThree ways to partner
02
Co-organised edition
Launch a new edition together, sharing investment and results.
- Joint business plan and budget
- Shared sales team and international exhibitors
- SURMAT operations support on site
03
Agent & national pavilion
Represent SURMAT in your country and bring your companies to our editions.
- Commission on stands you sell
- Organise your country's national pavilion
- Delegations of buyers to Oran and Dakar
What SURMAT brings
- An established brand and exhibition format
- The digital platform: material library, exhibitor showrooms, registration
- International exhibitors and a hosted-buyer programme
- Sales playbook, pricing model and training
- Marketing kit, content and campaigns in nine languages
- Operations manuals and on-site support
What you bring
- Knowledge of your construction market
- Relationships with venues, authorities and associations
- A local sales and marketing team
- Logistics and supplier network
- Commitment to SURMAT quality standards
How it works
1
Apply
Tell us about your organisation and market.
2
Market study
We assess the opportunity together.
3
Agreement
We choose the partnership model and sign.
4
Launch
Your SURMAT edition goes live on the platform.
For event organisers, exhibition agencies, trade associations, chambers of commerce and investors across Africa, the Middle East and beyond.
Start the conversation
Share a few details and the SURMAT partnerships team will reply within five working days.